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MailerPath handles seasonal timing and execution controls. You can customize approved fields and offer templates.

Definition

The Seasonal Cross-Sell workflow promotes time-bound complementary offers aligned with seasonal campaigns.

When it runs

Trigger:
  • Seasonal campaign window starts for eligible contacts.

What you can customize

  • delay_minutes
  • send_time_mode
  • preferred_send_hour and preferred_send_minute
  • priority_score
  • email template content

Workflow group

  • Cross-sell