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MailerPath executes this recovery workflow at the right stage. You can customize approved settings and incentive messaging.

Definition

The Incentive Offering workflow adds discount or bonus motivation after abandonment.

When it runs

Trigger:
  • Contact remains abandoned after immediate reminder stage.

What you can customize

  • delay_minutes
  • send_time_mode
  • preferred_send_hour and preferred_send_minute
  • priority_score
  • email template content

Workflow group

  • Abandoned cart