- Transactional send: triggered immediately by your application for a single recipient.
- Workflow send: orchestrated automatically by MailerPath when a contact qualifies for a workflow step.
Which path to use
| Use case | Send path |
|---|---|
| Order confirmation, password reset, alert | Transactional send |
| Onboarding series, re-engagement, renewal | Workflow send |
| One-time announcement to a segment | Campaign |
How transactional send works
- Your application calls
POST /client/sendwith a template and recipient. - MailerPath resolves the contact, applies template variables, and dispatches to the provider.
- A sent email record is created with a unique ID and initial status.
- Status updates (delivered, opened, clicked, bounced) flow in from provider webhooks.
How workflow send works
- An event triggers a workflow for a qualifying contact.
- MailerPath checks suppression rules, rate limits, and send windows.
- The email is queued and dispatched when conditions are satisfied.
- Outcome is tracked at the execution and sent email level.

